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Win Over Your Clients with Personalized Touches

When Mario DiLorenzo’s clients open their inbox or mailbox, they know they have a special message waiting for them.

The Chicago-based agent began sending his clients personalized messages after joining Keller Williams in 2015. In just two years, DiLorenzo has more than doubled his business by learning from those who have gone before him, picking up the tools from the Career Growth Initiative and implementing the 36 to Convert program, formerly 33 Touch. The philosophy is 36 client touches each year can exponentially increase an agent’s business and help them capture more money that is being left on the table.   

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The Science Behind a Successful Open House

There’s no doubt about it. Holly Koester of the Arlington (Texas) market center is a master at getting her clients’ homes sold through open houses and generating leads for listings in the process. It’s no surprise after you learn about Koester’s background. Starting her real estate career in new construction sales, Koester spent her first years in the business working open houses every day of the week and has been rocking them for 38 years.

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The Science Behind a Successful Open House

There’s no doubt about it. Holly Koester of the Arlington (Texas) market center is a master at getting her clients’ homes sold through open houses and generating leads for listings in the process. It’s no surprise after you learn about Koester’s background. Starting her real estate career in new construction sales, Koester spent her first years in the business working open houses every day of the week and has been rocking them for 38 years.

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The Past Client Waltz – A Dance That Can Generate Millions

From an $8,000 investment in movie tickets, mega agent Seychelle Van Poole of Van Poole Properties and her team walked away from their latest client-appreciation event with 15 referrals, 20+ online reviews and an estimated $4-5 million in future business.

For the Van Poole Properties team, past clients and their referrals are the most reliable sources of leads and highest contributor of business, accounting for over 50% of their $54 million revenue year-to-date.

“Past clients are the most profitable way into a real estate transaction. They trust you and they like you and the services you provide,” she says.  

So how does Van Poole prosper with past clients?

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10 Ways to Take Territory in the Fourth Quarter

Take Territory

Being a top real estate agent means being purposeful and strategic about your activities. And, the right activities at the right time will yield the right results. So how do you know what activities to do and, more importantly, when?

Mega agents and real estate leaders agree that the fourth quarter represents the best opportunity to take territory and create unprecedented opportunities for your business. It’s when traditional real estate slows down, and when you can speed up. This allows you to create momentum and seize market share.

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Taking Listings in a Low Inventory Market

Listings

You don’t have to look far to realize that low inventory isn’t just A story but THE story of real estate in many parts of the country right now. Although inventory has dropped 8.4 percent in the past year (National Association of REALTORS®), the market remains bright.

The team at Five Star Real Estate Group hasn’t let tightened inventory stand in the way of their success. Their business is proof that with an emphasis on taking listings, any agent/team can rise above inventory challenges to meet the needs of their clients and take their unfair share of the market.

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